For Complex Challenges, Elegant Solutions.
“I design and deliver trusted digital experiences for complex B2B and FinTech products. By grounding my work in user research and business goals, I create solutions that are both intuitive for users and valuable for the business.”
SAFE MEAT
Led end-to-end UX/UI design for a safe meat trading platform, digitizing the procurement-to-compliance workflow between institutional buyers and government regulators.
Role: Product Designer (UX/UI & Brand)
EverWin+ Interbank
Designed the end-to-end experience for a regional institutional financial platform, tackling fragmented workflows and manual processes to enable seamless cross-role collaboration.
Role: Product Designer (UX/UI & Brand)
Smart Living
Shaped the core mobile experience for a smart living platform, transforming key offline services into transparent online workflows to build resident trust and a scalable digital foundation.
Role: Product Designer (UX/UI & Brand)
Community Performance
Designed a unified data dashboard for property portfolio management, transforming scattered data into a clear, drill-down visual narrative to support multi-level decision-making.
Role: Product Designer (UX/UI & Brand)